Case StudiesParmalee’s ‘Take My Name’ Goes #1 with Help From Database Marketing CampaignParmalee’s 2022 single “Take My Name” reached the number one spot on the country radio charts in June after receiving support from a...
Case StudiesHyperEDGE Methodology Yields 9x Higher Match Rate on Facebook/Instagram TestThe HyperEDGE data management platform (DMP) was put to the test in March 2021 with Facebook and Instagram Ads.
HyperValue NewsHyperEDGE™ Official Press Release10/30/2020 - Madison, WI-based HyperValue, LLC formally announced its new digital marketing tool for musicians today.
Case StudiesEmail Marketing Case Study: 1,483 Coupon Redemptions from Hyper-Targeted College StudentsHyperValue quickly identified the criteria needed for a successful online version of a coupon promotion and recommended a low-cost campaign.